Fellow sales professionals, small business owners, and financial services experts, can we admit the truth?
We hate prospecting but love getting referrals.
The good news is that referrals can be transformed from a passive, hopeful process into a strategic and predictable system that delivers results with confidence.
Referrals are often the preferred method for acquiring new clients for several compelling reasons. Despite their advantages, many of us don’t fully trust referrals because we haven’t invested enough in them.
If you’re interested in taking your business a step further, head over to my Substack to read the full article and subscribe to Can I Borrow Your Car.
