It’s Personal
This week’s post is a little different because it’s personal. A few weeks ago, I went to two back-to-back conferences and was away from home for the longest time since…
If Referrals Don’t Scale, Neither Did Christianity
There’s a line you hear on social media and in every marketing meeting eventually: referrals don’t scale. It’s said with confidence. Usually by someone selling something: paid ads, a funnel,…
Renting vs. Owning: The True Cost of Your Marketing Relationships
I told you so. I've been writing about human networking for a long time. And this week, Richard van der Blom dropped a newsletter that basically confirmed everything I've been…
The Paradox of Being Human on Social Media
I want to talk about something that feels obvious, and yet almost nobody is doing well. Being human on social media. That sentence alone should feel strange. Social media was…
Gratitude and Reflection: A Thanksgiving Message
Thanksgiving always sneaks up on me. Every year, I tell myself I’m not going to write the typical holiday newsletter, and every year I end up writing one anyway. I…
The Most Human Company Wins: Why Referrals Matter More Than Ever in the Age of AI
Let’s get right to it. We’re standing on the edge of a massive shift in how business is done. Artificial intelligence is now part of every client’s daily experience, personally…
Technology is Undefeated. But So Are Referrals.
Technology is undefeated. AI will change how we all do business. But referrals are undefeated too. Here’s the reality: people have always chased what’s faster, cheaper, and more convenient. AI…
Are you building a business that lasts, or just chasing clicks?!?
I was up early this Sunday—4:30 AM, coffee in hand—watching a new video by Pete Roberts of Origin USA. How We Fell for the Facade of Quality Pete’s on a…
Why Referrals — and Human Relationships — Matter More Than Ever in the Age of AI
I recently came across this post about executive coaching being paused and replaced by AI. It’s a conversation I know is happening in boardrooms and client meetings across the financial…